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Institute of Technology Management

Marcus Matthias Keupp

Marcus Matthias Keupp

PD Dr.

Habilitated Lecturer in Business Administration with specialization in Innovation Management
Baarerstrasse 63
6300 Zug
PublicationsPublications of Marcus Matthias Keupp (59)
EducationUNIVERSITY OF ST. GALLEN (HSG) St. Gallen / Switzerland
2008-ongoing
Head of Research Lab and Habilitand at the Institute for Technology Management (ITEM). Holding lectures (Lehrbeauftragter) since 2008.
Qualitative and quantitative research in international management, technological innovation, entrepreneurship, and strategy.

UNIVERSITY OF BEIJING Beijing / China
2008
Visiting professor.
Collaboration with Professors Wu (Zhejiang University, Hangzhou / China) and von Zedtwitz in two international management research projects.

UNIVERSITY OF ST. GALLEN (HSG) St. Gallen / Switzerland
2004-2007
Research Associate and PhD candidate at the Institute for Technology Management (ITEM).
Advisors: Prof. Dr. Oliver Gassmann and Prof. Dr. Andreas Herrmann
Dissertation topic: Subsidiary Initiatives in International Research and Development: A Survival Analysis.
Doctoral degree awarded with highest distinction (summa cum laude)

UNIVERSITY OF MANNHEIM Mannheim / Germany
10/1997 – 01/2003
Studies of Business Administration (Betriebswirtschaftslehre)
Master's degree (Diplom-Kaufmann) obtained with distinction
Focus on international business strategy

UNIVERSITY OF WARWICK Coventry / UK
09/2000 – 06/2001
Academic exchange year at Warwick Business School
Funding of tuition fees and living expenses by several scholarships
Focus on finance, statistics and international business strategy
Professional CareerMANAGERIAL RESPONSIBILITY

Since 2008 responsible for the planning, management and execution of large-scale research projects (see list of research funding acquired)
From 2008 to today responsible for one fully employed doctoral student and six fully employed student assistants
Since 2009 managed another seven doctoral students based at the University of St. Gallen and four external co-authors from industry while writing joint publications

WORK EXPERIENCE OUTSIDE ACADEMIA

Foreign Office, Federal Republic of Germany
Bangkok / Thailand and Wellington / New Zealand
Research analyst in embassies' departments for economics 2002

Industry Internships Argentina, France, Germany
Several analyst and assistant positions, 1999 to 2004

PROFESSIONAL TALKS AND PRESENTATIONS

Since 2007 speaker and professional presenter for issues relevant to business research and practice (innovation management, international management, entrepreneurship, intellectual property) and the intersection between business and fine arts. Speaker at the Swiss event agency Bonnot's Eventhouse.

FINE ARTS

Since 2008 also working as an independent artist (pictorial objects, installation, concepts). See my artwork homepage www.keupp-art.ch
Teaching ActivitiesTEACHING AT THE UNDERGRADUATE LEVEL

Spring / Summer semesters of 2008, 2009, 2010, 2011:
Tutorial 'Übung im IMT-Management'

The course teaches key concepts of innovation management, product management and entrepreneurship to undergraduate students (IMT stands for innovation and technology management). I have taught this course for four years and developed Excel-supported quantitative worked examples to improve its didactic efficiency. Recent evaluations are attached.

TEACHING AT THE GRADUATE LEVEL

Fall / Winter semesters of 2008, 2009, 2010, 2011:
Seminar 'Global R&D Management'

I have been organizing and holding this seminar for the past four years for graduate students. Each year the seminar discusses a key area of international R&D management (past course topics were global organization of innovation, open innovation, intellectual property management, and international entrepreneurship). Students are organized in groups, provided with relevant research material and expected to elaborate on a particular aspect of the topic by comparing and contrasting the academic literature with either self-collected quantitative data or self-planned qualitative field studies of firms. They write a paper and present their work before all seminar participants. I coach all students throughout the seminar to develop their analytical and presentation skills. Recent evaluations are attached.

TEACHING AT THE DOCTORAL LEVEL

I have co-designed a doctoral seminar that emphasizes the development of publication skills, elaborating on key elements of the review process and on the editorial literature of 'how to get published'. Since its introduction in 2009 the seminar has been highly successful; it is taught jointly by Professors Foray, Gassmann and von Krogh at both the University of Lausanne, the ETH Zurich, and the University of St. Gallen.
ProjectsYou can obtain a list of my past and current research projects from the database Alexandria. Please follow the link "weitere Angaben zu / further information about Marcus Matthias Keupp" further below.
AffiliationsAcademy of Management
Strategic Management Society
Academy of International Business
GLORAD (www.glorad.org)
AwardsUNIVERSITY OF ST. GALLEN
Winner of the 2010 Junior Scientist Award (runner-up)
Prize for the best dissertation in the academic year 2008-2009

HANDELSBLATT RANKING BETRIEBSWIRTSCHAFTSLEHRE
Ranked in the category "Top 100 researchers under 40 years", 2009

STRATEGIC MANAGEMENT SOCIETY
Winner of the 2009 Best Paper Prize (runner-up)
Nominated for the 2006 Best Paper Prize

MARQUIS WHO'S WHO
Biographical record included ever since the 2009 edition

FRIEDRICH EBERT FOUNDATION
Scholarship awarded for studies in Germany, 1999-2003
Extra scholarship awarded for research in German Embassy at Wellington, 2002

UNIVERSITY OF MANNHEIM
Scholarship awarded to cover tuition fees at University of Warwick, 2000-2001

EUROPEAN COMMISSION
Erasmus / Socrates scholarship awarded for full coverage of academic expenses and tuition fees at University of Warwick, 2000-2001
Spin-Offshttp://www.keupp-art.ch
TalksMore than 30 professional talks and professional presentations at conferences, business functions and workshops, such as:

2005: University of St. Gallen, talk and presentation about international R&D management before (delegation of 60 Taiwanese researchers and executives).

2006: University of Applied Sciences, St. Gallen, talk and presentation about the KTI initiative Innovation for Successful Ageing (150 researchers, engineers and technicians).

2007: European Union, Institute for Prospective Technological Studies, Seville (Spain), talk and presentation about international product design examples for successful ageing (30 researchers and decision makers).

2007: University of Lund (Sweden), talk and presentation about international R&D management in China at the Focus Asia workshop (60 researchers and executives from industry).

2008: Rutgers University (USA), talk and presentation about global innovation management and intellectual property rights at the Symposium on Global R&D in East Asia (20 researchers).

2008: University of Glasgow (UK), talk and presentation about intellectual property protection in internationally active small firms at the Special Forum on New Ventures in the Life Sciences (40 researchers and executives from industry).

2010: University of St. Gallen, Business Innovation Day, talk and presentation in honor of having received the Junior Scientist Award (100 researchers and executives from industry).
Additional Information# Eine Auswahl bisher von mir akquirierter Drittmittelprojekte / a selection of third party funding raised to date:

Swiss National Funds, 2010-2012
Two-year basic research project on open innovation awarded (grant no. 1000012-116530)

European Patent Office, 2009
One-year research project awarded to study uncertainty-creating behavior of patent applicants

Swiss Federal Office of Statistics, 2008-2010
Three-year research project awarded on the microeconomic measurement of innovation activities in firms

Swiss Federal Institute of Intellectual Property, 2008
One-year research project on intellectual property in SMEs awarded

Swiss National Funds, 2007-2009
Two-year basic research project on international innovation awarded (grant no. 1000014-129566)

Grundlagenforschungsfonds, University of St. Gallen, 2005-2010
Four basic research projects awarded (9 to 12 months’ funding)
Accreditations
  • Logo AACSB
  • Logo EQUIS
Member of
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  • Logo PIM
  • Logo APSIA
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