Center for Innovation

Prof. Dr. Oliver Gassmann | Prof. Dr. Torsten Tomczak | Prof. Dr. Andreas Herrmann | Dr. Silke Mühlmeier

The Center for Innovation at the University of St.Gallen (CFI-HSG) is a cooperation between the Institute of Technology Management and the Center for Customer Insight (FCI-HSG). CFI-HSG was founded in May 2007 supported by and based on initiative of the Swiss Marketing Society (Schweizerische Gesellschaft für Marketing - GfM).

CFI has the aim to establish Europe's leading research center on the management of innovation. Western Europe‘s innovativeness shall be fostered by means of a unique integrated approach to innovation, by including the disciplines technology & innovation management, marketing management, consumer behavior, and strategy. Thus, European firms' future competitiveness shall be strengthened globally.